With the summer season just days away and the sun coming out of what seems like a long retirement, it’s time to stash the winter kicks away and fling on something brighter, fresher and daring because it's officially festival season.

If you’re (far) above the equator like us, you’ll know that letting loose at your favorite outside gathering may not always be a cue for dry spells. If rain, mud or dirt is on the horizon, we know one thing - your sneakers will suffer.
But rest assured, festival-goers, because as sneaker care connoisseurs, we know that a muddy mishap should never ruin your day; that’s why we’ve gathered all the essential sneaker cleaning tips you’ll need for festival season.
Stay tuned as there’s a lot to learn.
Best Sneaker Care Products For Festivals Checklist:
✅ Crep Protect Spray – for waterproofing
✅ Cure Kit – for deep cleans
✅ Crep Protect Wipes – for quick cleans
✅ Crep Protect Deo – for fresh smells
1. Waterproof ‘Em Up

We live by the saying that protection is better than a cure (unless you’re buying our Cure Kit, of course!), and the festival season is certainly no exception. Before gallivanting into crowds and walking into muddier terrain, there’s one thing you can do to increase your sneakers’ lifespan: liquid-proof them up.
Now, while this does not directly remove dirt from your sneakers, it can help prevent tough, hard-to-reach stains from seeping through your sneaker materials, which means that these unpredictable stains will not cause long-term damage.
By investing in our Crep Protect Spray, you can easily prevent the buildup of liquid and stains. Using revolutionary Nanotechnology, it works by forming a hydrophobic layer over your sneakers, so no matter how wet and muddy your sneakers are, it’ll always keep them liquid-proofed and ready to take on the day.
Top Tip: For the best results, apply the spray from a 20cm distance and allow the sneakers to dry for 15 minutes. Repeat this process twice for long-term protection.
Protect your sneakers now with Crep Protect Spray
2. Brush Off The Mud Once It’s Dry

I know what you’re thinking, surely if you leave the mud to dry, it’ll be harder to clean. Think again because loose, dry mud and dirt particles are easier to tackle, especially when using the Premium Sneaker Brush in our Crep Protect Cure Kit.
How To Clean Sneakers After A Festival:
Our durable brush does most of the hard graft for you, brushing away the dust, dirt and mud, while the 100ml Cure Solution removes any hard-to-reach stains. Use the microfibre cloth between cleans to wipe off any unwanted dirt, and before you know it, your festival-ridden sneakers will be looking brand new.
Grab the Cure Kit and give your kicks a new life
3. Spot Clean on the go

It might sound like a complicated side quest to clean your sneakers at a festival, but it doesn’t have to be with the Crep Protect Wipes. Pocket-sized and packed full of cleaning power, the Crep Protect Wipes can be easily slipped into your pocket, purse and wallet. So if things get a little messy, whip out the dual-sided wipe and clean smaller stains with the smooth side and tougher stains with the textured side. That way, you can easily keep your sneakers cleaned without the fuss.
Keep sneakers fresh in summer, invest in our Crep Protect Wipes
4. Keep Them Smelling Box Fresh

Smelly sneakers at festivals? It’s inevitable. With the long days and nights of dancing and the hot, sweltering heat, your feet are likely going to sweat and cause a buildup of unwanted bacteria. If you don’t want your sneakers to smell funky, then you grab yourself some Crep Protect Deo.
Apply a generous amount of the deodorizer to your sneakers, pressing on the dual-action nozzle for effortless heel-to-toe coverage. For up to 24 hrs of freshness, you can apply the Deo as much as you need to keep your sneakers smelling fresh all season long!
Eliminate B.O. With Crep Protect Deo
Want to know more about sneaker care routines? Check out our article: How to Keep White Shoes Clean and Fresh: Dos & Don’ts