A recap of Steph Curry's eighth annual 'Curry Camp' with Under Armour
Earlier this month, Crep Protect had the pleasure of taking part in Steph Curry’s renowned training program ‘Curry Camp’ which was hosted in the backdrop of Menlo Park, San Francisco, during the 3rd-6th of August.
This elite basketball training program aimed to inspire the next generation of basketball players, welcoming some of the most respected college players across the US to sharpen their skills on the hardwoods.
Consisting of 14 top male and female players, individuals had the opportunity to work closely alongside The Golden State Warriors' point guard, where he trained and mentored each player as well as shedding some wisdom on what it takes to be a successful NBA player.
This year, Crep Protect formed as part of the ‘players lounge’ where we sat alongside Under Armour, and NBA 2K. Each player was welcomed to our on-site activation and was gifted with a range of our top of line products including our signature Crep Protect Sneaker bag. Players got a chance to sit on our signature sneaker throne, capture photos beside our exhibit, and engage in our highly popular 'cop and flop' game — an absolute hit throughout the event!
Following an action-packed three days, Curry Camp culminated in a prize-giving ceremony. We collaborated with the Under Armour team to present the coveted Crate 2.0, providing a fantastic conclusion to a truly impactful week for all parties involved.
We would like to say a massive thank you to Curry Camp for allowing us to be a part of this special moment in basketball history and wish all the prospects the best of luck in their future endeavours in the world of sport!